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Grow Your Online Store With eCommerce SEO Strategy
Keyword Research & Mapping Strategy
An effective eCommerce SEO strategy involves researching various forms of keywords – Head Keywords, Long-Tail Keywords, and LSI Keywords, based on keyword difficulty and search volume. Besides, we prepare a mapping strategy that assigns keywords to the relevant pages on the website.
On-Page SEO
On-Page eCommerce SEO Services involves focusing on E-A-T, Publishing SEO Friendly Content, Enhancing Visual Assets, Optimization of Meta Description, Images & URLs & Activating Geotagging.
Off-Page SEO
Search Engine Optimization efforts of an eCommerce website are majorly dependent on ‘Off Page SEO’. Off Page SEO enhances credibility and trustworthiness, which are musts of an eCommerce website. It includes – guest posting on the niche-relevant website, building quality backlinks and claiming social media mentions.
Technical SEO
SEO experts view Technical SEO as one of the essential components of an eCommerce website. It involves auditing and improving a website based on – Website structure, URLs, Security aspects of a website, loading speeds, and mobile optimization.
Product Page/Product Category Optimization
The product page and product category optimization are integral to eCommerce SEO Services. The product page and product category optimization involve – embedding search intent-oriented keywords, optimizing titles & meta descriptions, marking product pages with structured data, adding helpful FAQs, sharing original testimonials and customer reviews, and using high-resolution videos and imagery without compromising site load times.
Conversion Rate Optimization
Once we have leveraged the SEO strategy to optimize your site, we next focus on “Conversion Rate Optimization”. For that, we invest more time in understanding your customers, optimizing the checkout process to reduce cart abandonment and identifying & removing obstacles coming in the way of a smooth customer journey.
Why Do You Need eCommerce SEO Services For Your Online Store?
eCommerce SEO services are essential to ensure products are visible at the top of Search Results. Besides, to survive in the cut-throat competition in the long term, counting on eCommerce SEO Services is quintessentially important. All the big eCommerce sites, including Amazon, Flipkart, eBay etc., make massive revenue with the help of eCommerce SEO Services. Not only does eCommerce SEO Services help drive organic traffic and display your products compellingly, but it also plays a significant role in establishing a stellar reputation for your website. eCommerce SEO services facilitate rapid buying process, reduce advertising costs & provide flexibility to customers. Besides, eCommerce services eliminates any reach limitations and help you to expand your business globally and help you to provide considerably rapid response to the buyer/market demands.
During the Covid-19 pandemic, many big businesses have realized the importance of having an online store. Because ‘Who knows how long COVID will take to get eradicated from the root?’ So, there is no point in leveraging all the efforts on a brick-and-mortar store. Hence, the marketing strategy also needs to be refined. You can’t run an online store through traditional marketing activities. You need a proper eCommerce SEO Strategy for that.
Why Choose SEO Toronto Experts To Optimize Your eCommerce Website?
Quality Over Quantity
For many eCommerce SEO agencies, delivering quantity matters more than quality. How we are not among ‘Many’. We are one of a kind. Because of our formula of considering quality over quantity, we have been enlisted in ‘The Globe and Mail’s Business Ranking’ in ‘Top Growing Companies Of Canada 2022’.
Experienced eCommerce SEO Executives
We have a specialized team of eCommerce SEO Executives who takes care of our eCommerce clients. With their dedicated & passionate efforts, our eCommerce projects are earning revenue of 1000 million. They know the secret sauces of taking each project to the top of google searches.
Working On Renowned Projects
To date, we have worked on hundreds of Canada’s renowned eCommerce brands like ChickQueen, Catelli, Lastman’s Bad Boy, Becker Shoes, Maholi, B Hemmings, ShoeClub, Hyperice, Spectrum Educational Supplies, Abaco Health, COREFX, Gourmet Trading Co. Each of these projects is making massive revenue, with the help of eCommerce SEO Services.
Result-Driving SEO Practices
Our eCommerce SEO executives know how to frame and implement SEO practices in a result-generating manner. Be it user experience, link building or landing page creation, our executives know the perfect recipe to unlock the marvelous results from your eCommerce website.
In-House Developers
We are Toronto SEO Experts, but we have an in-house team of developers. Because developers play a crucial role in implementing SEO Strategies. So, we have a highly qualified team of developers working with us that help to audit and resolve technical issues.
No Dependency On Tools
Unlike other eCommerce SEO Agencies, our SEO practices are not dependent on any kind of tools. We don’t merely depend on SEMrush, Ahrefs and Moz. Instead, we also make use of natural human intelligence to deliver results. This is why we have been delivering excellent results to our clients for many years.
International eCommerce SEO
Many companies don’t provide International eCommerce SEO Services as it requires a special skill set. Since we have hired the best SEO talents from different corners of the globe, they know what it takes to take the business to the global level. It requires efforts to optimize multilingual, multiregional and multinational websites. Channelizing SEO efforts to gain results from targeted audiences residing in different countries requires meticulous research and flawless implementation.
International eCommerce SEO Services primarily focuses on ways to set up domains and leverage SEO efforts accordingly. Besides, it involves incorporating the href lang tag in the code and timely ensuring it is running correctly.
Frequently Asked Questions
Leveraging SEO efforts on eCommerce sites is called eCommerce SEO. It requires a different strategy. You can’t implement the strategy of a B2B or B2C business on an eCommerce store. It is a unique concept. Product pages and categories are required to be optimized on various grounds.
Yes, you do! PPC is undoubtedly one of the best ways to fetch traffic instantly for your eCommerce store. But you can’t expect it to be helpful in the long run. You must rely on Search Engine Optimization to obtain continually incrementing results. When it comes to an eCommerce store, you can’t aim for short-term growth.
Our eCommerce SEO executives are highly adept in making an eCommerce website mobile friendly. They optimize it for many devices – All types of Smartphones, tablets, laptops and personal computers. Our developers and SEO executives work in extreme coordination to establish mobile friendliness goals.
An eCommerce web site’s user experience enhancement requirements are quintessentially different from B2B and B2C stores. Besides, the backlink profile of an eCommerce website is built by creating links on product-related websites. Next is Content. The content of an eCommerce website is written differently. The vocabulary needs to be user-friendly and fancy.
It will take nearly 3 to 6 months to deliver the expected results. Because strategies are to be constructed and implemented, which takes time. Besides, google also takes time to reflect on those changes.
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